Vendor Cookie Category Cookie name Default expiration time Description
Google Analytics Statistics _ga 2 years Used to distinguish users.
Google Analytics Statistics _gid 24 hours Used to distinguish users.
Google Analytics Statistics _ga_ 2 years Used to persist session state.
Google Analytics Statistics _gac_gb_ 90 days Contains campaign related information. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless users opt-out of marketing cookies.
Facebook Marketing _fbp 3 months Used for marketing by Facebook. When the Facebook pixel is installed on a website, and the pixel uses first-party cookies, the pixel automatically saves a unique identifier to an _fbp cookie for the website domain if one does not already exist.
Bing Marketing MUID 1 year Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes.

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